It’s absolutely true that selling a house is easier in a seller’s market. So why would you pay for staging if you don’t need it? Here’s 3 compelling reasons you need to rethink that logic before putting your house on the market. 1. Higher Priced Offers It’s not just about selling your house, it’s about getting the most money possible for your property. You want buyers thinking that they’ll lose out on your house, if they don’t come in aggressively with a strong offer. And ho

Understanding the Strategies Behind Staging It’s a common misconception that interior design and staging are essentially the same service. While they certainly have some common ground, they have very distinct differences. In staging, nearly every design decision has a "why" that is founded in sales strategy. While staging is as equally pleasing to the eye as interior design, it is still a separate art, aimed at convincing buyers that they must own this home. Today I’ll lay ou

Don't overlook these must-do staging tips! 1. In staging, we lead the eye exactly where we want, to highlight the property's best features... and it's equally important to distract the eye from the property's downfalls. Sorry folks, but almost every property has some flaws. A professional stager will develop a design plan that accentuates the best aspects of your home. Lets say the master bedroom is a bit small and you don't want that to be the first thing buyers notice. You